Does it really feel like a new year?  Not only did 2010 fly by just seemed different, right? The weather was different, the shopping climate was different, it was just missing something.  We're hopeful that 2011 will be the year for "new" - new styles, new fashions, new inspirations... You can be sure of one thing.  If it's new, amazing, fantastic and something to do with fashion, we'll have it at Forward!  If we're missing something you like, let us know... 

Was reading a great article from Montreal, http://www.montrealgazette.com/news/canada/GIRLS+GOTTA+HAVE+SOLE/3304807/story.html, and came across this line towards the end:

"Some women, however, believe a shoe is just a shoe. And when confronted with the scarlet sheath of a Louboutin, 18th-century cultural context is the last thing on their minds."

It got me thinking, does this women really exist?  Now being in a shoe store all the time we hear that sometimes, "I'm just not into shoes" but it's really rare.  On the other hand, If I had a $1 for every time I've heard "I LOVE SHOES" with a passionate cry I could have already retired.  As a man, shoes really either make or break the outfit on a women.  I'm not saying that everything has to be sexy 6 inch platform stilettos, but MUST be outfit, style, and season appropriate, right?  And yes, if see another girl wearing UGG boots in the summer I will trip them.  That being said I think you can find comfort and style and do not think it has to break the

There are so many shoes of all styles, shapes, colors, height and so on - what's your favorite?

As a guy and thinking about what I like to see on a women it's simple... multi-strap platform high heel or wedge.  I cannot think of anything more sexy to a guy than any woman exude confidence while strutting in a new pair of sexy shoes.  For an example check out http://shopfwd.com/taupe-multi-strap-sandal.html or http://shopfwd.com/adreana.html

Welcome to Forward!

Please navigate around our site and products.  If you've in the San Diego, Pacific Beach area you can see stop by and visit our store at 1043 Garnet Ave. 92109.  If you have any questions, comments, or concerns let us know http://shopfwd.com/contact-us